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LM Sistemas and Voice Partners are taking personalization an innovative step further with Brazilian telecommunication’s giant, CTBC.

Palo Alto, CA (PRWEB) September 10, 2005 -- LM Sistemas and Voice Partners are taking personalization an innovative step further with Brazilian telecommunication’s giant, CTBC.

"Since the application will be capable of knowing the caller’s plan, calling profile, or even whether they’re calling from a public phone, the design called for a distinctively personal-sounding dialog style: a prompting style that was iconoclastically informal, sociolinguistically more intimate and accommodating, from the perspective of the typical Portuguese-speaker," said James Giangola, industrial linguist and lead designer for Voice Partners on this project.

Additionally, CTBC's personalization mission will involve Voice Partners' creation of two persona experiences, one for novice users, which all clients will start out with, then the introduction of a system for power users. To the novice user, the persona will employ a more helpful, more expository style, guiding the user through a simplified experience. To the power user, this same persona will appear to have noticed and adapted to the individual's calling patterns, and will use a more abbreviated interaction style.

"This is a very important partnership for CTBC to implement services focused on the improvement of its client services. This project will offer significant increase in performance using voice recognition, because its platforms are more intelligent, making it easier for users to respond and complete tasks," says Angela Maria, Senior Business Analyst for CTBC.

The new system is set for implementation in October 2005.

About LM Sistemas

LM Sistemas is a privately owned Brazilian company, founded in 1991. It develops and delivers Computer Telephony Integration (CTI) solutions, including process automation for call centers and other enterprises.

Voice-enabled interfaces have recently become their most popular solution, as LM offers expertise in designing and delivering timely, high quality applications.

Based in São Paulo, Brazil, LM has been working with the top technology vendors to build best-of-breed solutions for call center, telecommunication, and finance markets, resulting in operation and telecommunication cost reduction.

Contact: LM Sistemas, Rua Hungria, 574, 3º andar, Jardim Europa, São Paulo, SP, CEP 01455-903, Brazil.
Phone: (55) - (11) 3094-2130.

Website: www.lm.com.br

About CTBC

A company of the Brazilian Algar group, CTBC is renowned for being the oldest privately owned telecommunications company in all of Brazil, having been in operation for fifty-one years. Vast as it is innovative, CTBC integrates telecommunication solutions that comprise fixed telephony, cellular, internet, cable TV, data communication, and a data centers.

CTBC began operation in the interior of the country, the Brazilian “Midwest,” and today boasts a significant presence in the states of Goiás, Mato Grosso do Sul, Minas Gerais, Rio de Janeiro, São Paulo, as well as Brasília, the Federal District. CTBC’s coverage area extends to 947 towns and to a population of approximately 62.5 million inhabitants.

About Voice Partners

Voice Partners is the World's leading User Experience Design consultancy, focused on end-to-end, cross-mode interactions...with particular focus on the primary contact device of the 21st century: the phone. Co-founders Melissa Dougherty and Wally Brill created the SWAT team of speech, bringing together the leaders in linguistics, voice user interface design, deployment and usability. Voice Partners takes a zero-tolerance approach to compromised customer experience over the phone. "Do it right or get the other guys!"

From its headquarters in Palo Alto, CA, and locations across North America, South America, and Europe, Voice Partners works with Blue Chip clients who care about providing better over-the-phone customer service that reinforces their valuable brand image. Voice Partners is technology agnostic and has designed systems using all major speech recognition engine providers and telephony platforms. For more information about Voice Partners, visit www.voicepartners.com or contact Melissa Dougherty at 650-493-5866 (e-mail protected from spam bots).

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Source :  http://www.prweb.com/releases/2005/9/prweb283407.htm