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Trademark Productions (TM) has introduced TM Calltracker, a patented system that allows businesses to more effectively market their product or service with the power of Pay per Call technology. TM Calltracker provides vital information about each incoming call, granting businesses the advantage of tracking the performance of various advertising media.

Royal Oak, MI (PRWEB) May 15, 2005 -- Trademark Productions (TM) has introduced TM Calltracker, a patented system that allows businesses to more effectively market their product or service with the power of Pay per Call technology. TM Calltracker provides vital information about each incoming call, granting businesses the advantage of tracking the performance of various advertising media.

TM Calltracker works by placing dynamic, toll-free 800 numbers in a variety of outlets, both online and offline. Those calls are then rerouted to any phone number the client wishes. Information such as the identity and address of the caller, the length of the call and the ad that prompted the call is immediately gathered and stored so that the client can observe the status of different marketing campaigns in real time through an easy to use web-based management console. Clients also have the option of having every incoming call recorded for playback and analysis at any time from the same user interface.

Because it does not require an existing website, TM Calltracker allows businesses of all sizes to use the broad reach of the Internet and the simplicity of toll-free 800 numbers to market more wisely and efficiently while closing a much higher percentage of sales. Businesses that do have an existing web presence can augment their online advertising efforts with the help of TM Keyword Calltracker, a package that allows the client to optimize their search engine marketing strategies and lead management by showing which keyword phrases are genuinely generating calls and click-throughs. TM Calltracker takes the proven Pay per Lead model to the next step.

“We are proud to be the first company in the Midwest to offer a call tracking service with powerful lead management applications,” said Dwight Zahringer, President and founder of Trademark Productions. “It is exciting to offer a product to our clients that we know will help them see the entire picture when it comes to maximizing their online marketing efforts and getting the most out of their phone call leads.”

For more information on the TM Calltracker Pay per Call Lead Management system, visit www.tmprod.com.

Trademark Productions provides cost-effective solutions based on the latest techniques in website development, online marketing, lead management and search engine optimization. Since 1993, the company has helped more than 100 companies achieve and exceed their marketing goals, including Ronald McDonald Charities, Universal Music Group, Bulk Beef Jerky and Recycling for Charities. Trademark Productions is a privately held company located in Royal Oak, Michigan.

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Source :  http://www.prweb.com/releases/2005/5/prweb240475.htm