Major Advertisers Sell Out Pro Volleyball Tour In Record Time
Less than three weeks after announcing an exclusive partnership with AVP to offer live commercials to advertisers throughout their annual tour, JumboScreen Company has sold out their entire inventory. Only three months prior, JumboScreen Company unveiled their ground breaking model for event marketing and mobile media advertising.
LOS ANGELES, CA (PRWEB) May 25, 2005 -- Less than three weeks after
announcing an exclusive partnership with AVP to offer live commercials to
advertisers throughout their annual tour, JumboScreen Company has sold out their
entire inventory. Only three months prior, JumboScreen Company unveiled their
ground breaking model for event marketing and mobile media advertising.
Unprecedented strides have been made, selling advertising spots to major
companies at some of the country’s most popular events—including the Association
of Volleyball Professionals (AVP) 14 city tournament. David Mann, JumboScreen
Company’s President said, “We knew that AVP’s tour could reach over a million
people, but this is the first year that they charged a fee to attendees.
Remarkably, the attendance is at an ultimate high, in part due to a new fan
experience and the technology we’ve introduced.”
JumboScreen is a mobile
media LED screen that can be placed at events including concerts, award shows,
expositions, and more. What makes JumboScreen stand out from other large screens
of its kind is its ability to be completely mobile, with set up time taking only
minutes. The benefit of having JumboScreen at a live event is that a company is
able to strategically tap into a captive target
audience. Displaying a mix of static and moving
commercial advertisements is extremely beneficial in this type of
situation.
JumboScreen’s cost-effective advertising model, quick set up
time, and ability to reach targeted, often captive audiences made utilizing the
LED screens a “no brainer” for major advertisers on the AVP tour. Companies,
interested in showcasing longer format advertising are finding this new media
extremely beneficial. Some of the main sources of revenue on the AVP Tour are
major record labels, eager to showcase their artist’s music videos to large
audiences.
Coinciding with the success for the AVP tour, JumboScreen is
now selling on-court entertainment sponsorships for the XBOX Challenge, and the
Fan Volleyball contest.
For more information on JumboScreen Company,
please contact David Mann at 866.625. 8626 and/or visit the company’s website
at: www.jumboscreen.com.
For media inquiries, please
contact Sherise Bright for Bright Karma Media at 213.742.9048 or e-mail
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Source: http://www.prweb.com/releases/2005/5/prweb243795.htm