Smarter.com Drives PR Success with Vocus On-Demand Software
Vocus, Inc., a leading provider of on-demand software for corporate communications and public relations, announced today that Smarter.com has chosen Vocus software to manage its PR activities.
LANHAM, MD (PRWEB) August 5, 2005 -- Vocus, Inc., a leading provider of
on-demand software for corporate communications and public relations, announced
today that Smarter.com has chosen Vocus software to manage its PR activities.
Smarter.com, owned and operated by Mezi Media, Inc. and headquartered in Los
Angeles, California, is a comprehensive shopping search engine that helps
consumers to make smarter buying decisions online.
Alan Wallace,
Smarter.com’s VP of Corporate Communications first learned of Vocus software
while serving as a judge for the Codie Awards, the longest-running awards
program in the software and information industry. After seeing the product, he
appreciated the broad functionality, ease of use and the ability to
electronically monitor news coverage within the Vocus suite.
“In my
current position, as well as my previous roles as CEO of iAgency, VP, Corporate
Communications for Live365 and VP of Corporate Communications for Panda Software
US, I have tried every available PR solution. What I’ve found in Vocus is a
company that truly understands what PR professionals need in order to be
competitive. As a Vocus client for the last three years, I know there simply is
no better solution to manage public relations campaigns than Vocus on-demand
software. I am able to monitor and track press coverage in one easy to use
software product while building the best media lists possible. As someone who
needs to drive and monitor the best results for my employer, I simply do not
believe that Vocus has any real competition for delivering complete PR
management,” said Wallace.
Vocus provides an integrated on-demand
software suite for PR professionals. The Vocus on-demand software suite manages
media and analyst relationships; interactive email campaigns; projects and news;
files, documents and other collateral; and online newsrooms. The software also
analyzes media coverage and other PR information to provide real-time feedback
on the effectiveness of PR campaigns and early intelligence on trends unfolding
in the press.
“Ease of use and measurable results are two things our
customers want,” said Rick Rudman, president and CEO of Vocus, Inc. “Giving our
customers the ability to manage all their corporate communications activities in
one software suite allows organizations of all sizes the opportunity to focus on
more strategic initiatives and garner more coverage.”
About Vocus,
Inc.
Vocus is a leading provider of on-demand software for corporate
communications and public relations. Our web-based software suite helps
organizations of all sizes manage local and global relationships and
communications with journalists, analysts, public officials and other key
audiences. Our software helps customers manage media relations, news monitoring
and analysis, interactive email campaigns, online newsrooms, and government
relations activities. Vocus software is delivered as an easy-to-use and
cost-effective annual subscription, with no need for internal hardware, software
or IT support. Vocus has more than 1,100 customers representing organizations of
all sizes across a wide variety of industries. Our software is currently
available in four languages, and is in use by customers around the world. Since
1999, we have achieved 23 consecutive quarters of revenue growth, and have
received awards for company growth and product excellence. Vocus is based in
Lanham, MD with offices in North America and Europe. For more information please
visit www.vocus.com or call
800.345.5572.
About Smarter.com
Smarter.com is owned and operated by
MeziMedia, Inc. a global leader helping consumers save money when they shop
online through comparison shopping (www.smarter.com), online coupons (www.couponmountain.com),
cash back rewards (www.morerebates.com) and Smarter SMS which provides portable,
fast, easy and powerful comparison shopping and coupons from the convenience of
a cell phone.
MeziMedia Inc. was founded by former Overture Services team
members Talmadge O’Neill and Harry Tsao in 2001 and has been profitable every
year since inception. The company operates in 10 countries including: United
States, Australia, Canada, China, France, Germany, Japan, Korea, Spain and the
United Kingdom. MeziMedia, Inc has more than 70 employees, no external
investors, and was financed exclusively by its two co-founders. Company
Headquarters are just outside Los Angeles, California with offices in Tokyo,
Japan and a wholly owned development and production center in Shanghai, China.
Contact:
Erin Lindsay
301-683-6022
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Source : http://www.prweb.com/releases/2005/8/prweb268927.htm