Search Engine Optimization and Search Engine Marketing Conference Presented at Scottsdale Community College, Scottsdale, Arizona
Scottsdale Community College announced today that the second annual Search Engine Optimization and Search Engine Marketing Conference will be held on its campus on April 22, 2005. This search engine marketing event will focus on giving business people an understanding of how to utilize search engines and Internet marketing opportunities to help grow their business.
Scottsdale, AZ (PRWEB) April 2, 2005 -- A Search engine optimization and
search engine marketing conference is being hosted by Scottsdale Community
College on April 22, 2005 from 8AM to 5PM The conference features presentations
related to Search Engine Optimization and Search Engine Marketing. The full-day
seminar is created to educate and update everyone on the very latest Search and
Internet Marketing issues. This one day conference is designed so that marketing
specialists, business owners, and web designers can acquire the necessary skills
to develop their online business through search engine and Internet marketing.
For the second consecutive year, Scottsdale Community College is sponsoring the
conference through its extension program, the Scottsdale Workforce Development /
Computer Training Institute, programs, which assists community members and
businesses with their training and educational needs.
Search engine
optimization and search engine marketing comprises of techniques and strategies
to help businesses and organizations to develop their online businesses. These
strategies include search engine optimization, paid online advertising, online
public relations, and website design. The goal of search engine optimization and
search engine marketing is to increase customers, sales and profits through
visibility within the search engines.
“We had a very successful
conference last year and we are looking to expand on it,” said Rob Loy the
conference organizer. “We have developed new topics and introduced current
issues into this year’s agenda. We want attendees to develop real world skills
that they can immediately put to use.”
Search engine marketing topics to
be covered at the conference include the following: What is Search Marketing;
Internet Marketing Options; Search Marketing Friendly Website Design; Linking
Strategies: Who should be linking to your site; Outsource or In-house SEM/PR;
Public Relations on the Web; ‘Real world’ Case Studies and a Website Clinic.
Several search engine marketing specialists are working in conjunction
with Scottsdale Community College. These specialists include: Elixir Systems,
Suite-Spot Commerce, Rhino Internet, Amanda Vega Consulting, and Firebird
Marketing. The conference is an all-day event and costs $159 per attendee. The
attendance for this popular event is limited to 100 people and early
registration is highly recommended. For more information or to register for the
conference, call the SCC Workforce Development office at 480-423-6795 or
480-423-6278 or visit www.firebird-marketing.com.
About Scottsdale Community
College:
The mission of Scottsdale Community College (S.C.C) is to create
accessible, effective and affordable environments for teaching and learning for
the people of its communities in order that they may grow personally and become
productive citizens in a changing multicultural world. Their programs are styled
in accordance with the needs of students, the community, business, and industry.
College personnel work closely with community employers to assess current
educational and training needs.
# # #
Source : http://www.prweb.com/releases/2005/4/prweb224129.htm