Land Shortages Inspire Developers To Use Mapping Technologies To Acquire Best Locations
Digital Map Products' Web GIS Software helps developers secure most desirable land.
Costa Mesa, Calif.(PRWEB via PR Web
Direct) August 3, 2005 -- The land acquisition and land development industry
is a hot market, and according to Digital Map Products, Inc. (DMP), a developer
of high-performance Web GIS software, land developers, home builders, and
commercial and industrial builders are looking to devise new strategies to
ensure an adequate lot supply for their organizations. A shortage of "desirable"
land has made the acquisition market highly competitive and very profitable for
those firms that can most successfully execute their acquisition strategies.
Many of these companies have turned to new mapping technologies, such as DMP’s
CityGIS5TM for Real Estate Developers, to help them locate and secure the most
desirable locations for land development.
While real estate industry
revenues, profits and unit closings continue to grow dramatically, the supply of
land does not. In a recent survey of the industry’s top builders, the majority
identified land management as the top business issue. A popular trend taking
root is to bring the productivity benefits of technology into the land
acquisition process. DMP, an early pioneer in the industry, continues to be at
the forefront of delivering mapping solutions that enable land acquisition
professionals to successfully fill their pipeline.
Historically, land
acquisition teams have relied on local market knowledge, local real estate
brokers, drive-bys, isolated data sources and specially-trained staff dedicated
to assembling data to help make acquisition decisions. Maps have always been
integral in the process, but most maps have been static, dated, single-themed
paper solutions. Critical data such as property ownership, competitor activity
and demographic data are often accessed via different sources.
With
recent, rapidly growing trends in mapping software technologies, builders are
now able to arm their land development and acquisition teams with tools
that:
* Enhance land acquisition capability and
capacity
* Facilitate team collaboration on acquisition
strategies
* Reduce risks associated with land acquisition
through early exposure to negative characteristics of
property.
* Improve margins by beating competitors and
speculators to available land
Many builders are experiencing these gains
with DMP's mapping subscription service, which delivers live, dynamic,
up-to-date data with a depth that provides new insight into
development.
"Land acquisition is a process, not an event," said the
company’s Vice President of Marketing, Steve Stautzenbach. "We’ve pioneered
easy-to-use, rapidly deployed mapping technology for land acquisition processes.
Our software as a service business model, where customers securely access
customized mapping data via the Web, offers convenience, efficiency and
affordability to customers resulting in a positive impact to their bottom line."
Companies using DMP’s CityGIS5 for Real Estate Developers enjoy a
variety of benefits and competitive advantages. Most significantly, customers
gain the ability to create, maintain and track important statistics related to
each parcel under review to more effectively collaborate with each other on the
acquisition process. Large builders pursuing entry into new geographical markets
can use CityGIS5 to gain a substantial jump-start on their land acquisition
process by simply adding the new metro area to their existing subscription to
empower the new team.
"Our regional builder clients claim that using DMP
technology puts them in a position to compete against the national builders for
early acquisition opportunities," added Stautzenbach. "When smaller builders
invest in a technology-based approach to land acquisition, it enables them to
compete against the more sizable teams of large public
builders."
Recognizing that the builder and land acquisition industry is
one of the markets that can benefit most from its technology, DMP plans to
launch a new product specifically aimed at that community. The product, to be
announced this fall, will boast significant new functionality to enable clients
to more quickly and intelligently decide when to aggressively pursue land
parcels that meet the requirements of their business plans.
About
CityGIS5™
CityGIS5™, DMP’s flagship product, is the leading Web-hosted
solution for enterprise-wide deployment of an organization’s maps and data.
Developed for government agencies, utilities, real estate developers and other
organizations that rely on geographic information, CityGIS5 is application
software that deploys maps and related data across the organization, providing a
fast, visual profile of any property or location through a web browser. CityGIS5
saves significant budget resources by arming employees in all departments with
access to information and enabling project collaboration and map data
management, directly through the browser. Additional information about CityGIS5
for builders and land developers can be found at http://www.digitalmapproducts.com/pages/realestate_citygis5.html.
About Digital Map Products
Digital Map Products (DMP) is a developer
and provider of web GIS software applications and next generation geospatial
systems to a wide variety of industries including government, building, land
development, real estate, public works and utilities. DMP is servicing these
markets by combining the power of geospatial technology with the accessibility
and convenience of Internet access to create finished product solutions. DMP's
products are built on the DigitalMapCentral platform, a flexible
high-performance mapping application development platform in a hosted
environment. DMP’s solution results in minimal overhead, rapid deployment,
ease-of-use, and high performance.
Headquartered in Costa Mesa,
California, DMP has offices in Seattle, Phoenix and Miami. With clients such as
Southern California MLS, Young Homes, Fieldstone Communities, the City of San
Clemente and the City of Dana Point, DMP has more than 120 subscribing clients
and 250,000 user sessions per month. Additional information about DMP can be
found at http://www.digitalmapproducts.com.
Contact:
Jennifer Tolkachev
Lages &
Associates
(949)
453-8080
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Source : http://www.prweb.com/releases/2005/8/prweb268954.htm