Business Blogging Made Easy
Now every professional can integrate blogging technology in their marketing strategy with a newly published how-to guide, The Build a Better Blog System ebook.
(PRWEB) April 1, 2005 -- A detailed system for creating a business blog has
just been published, making it easier for independent professionals and business
owners to reach more clients through Internet communications. The Build a Better
Blog System ebook was published online today at www.BuildaBetterBlogSystem.com.
Blogs, or web logs, are
easily updated web pages that can create customer dialogue through interactive
postings. Smart business professionals—from CEOs of Fortune 100 companies down
to the corner bakery owner—have started using blogs to communicate in a personal
way and to give a human voice from behind the office doors.
Because they
are inexpensive and easy to use (no tech skills required), blogs offer several
distinct advantages for independent professionals and small business owners. Now
everyone can have a voice on the Internet and capture the hearts and minds of
potential customers.
Patsi Krakoff, Psy.D. and Denise Wakeman, internet
marketing specialists, have teamed up to offer detailed tutorials on how to set
up a business blog using Typepad.com (http://www.typepad.com) to illustrate the steps. The system is
complete with screen shots showing exactly where to input data.
“We
think it is important that professionals concentrate on writing quality posts
and not waste time learning how to set up and design a blog,” says Dr. Krakoff,
of www.CustomizedNewsletters.com. “The Build a Better Blog System
significantly shortens the learning curve so busy professionals can spend their
time and energies creating good customer relationships through blog
articles.”
“Blogs are so easy to set up that anybody can do it. However a
business blog needs to reflect the professional nature of your company and
business services,” adds Denise Wakeman, of Next Level Partnership (http://www.biztipsblog.com).
“Why use a cookie-cutter template when you can design your business blog to
adhere to your company's visual identity? Most people don’t know how to use the
features available to them – we show you how in this book.”
Besides
step-by-step tutorials on everything from how to import your business banner,
rename your blog, and add subscriber sign-up forms, to submitting your blog to
directories, there are many tips, tools and techniques for driving traffic to
your blog. Tutorials are accompanied by articles on effective blog writing, a
list of blog resources, and examples of effective business blogs.
One of
the most valuable features of the ebook is the companion ebook of 25 interviews
with successful business bloggers, many of whom have blogs with huge numbers of
followers. They each provide insights on how they grew their blogs and achieved
remarkable success and following in a short time.
The 86-page interview
ebook can be purchased separately for $29. The complete 133-page Build a Better
Blog System including the interviews sells for $49. Professionals also get
lifetime updates, access to a private Blog-Revolution blog site with many
resources, 5 hours of audio training, and a free pass to weekly teleseminars:
“Conversations with Experts: How to Build your Business On and
Off-line.”
Krakoff and Wakeman publish a companion blog at http://www.buildabetterblog.com and offer blog design and
marketing services for those professionals who don’t want to set up a blog
themselves. (www.buildabetterblogservices.com). Between them, they have 5
blogs they post to on a regular basis, covering topics from Internet marketing,
blogging, ezine marketing and business book reviews.
For more information
contact Patsi Krakoff, e-mail protected from spam bots
Denise Wakeman, e-mail
protected from spam bots
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Source : http://www.prweb.com/releases/2005/4/prweb224091.htm