Location is Critical to Brick and Mortar Businesses
Jeff Augason does not mind being called a “geek” because he loves being a computer geek, and he is a darn good one. He has been a geek for over 20 years, and so when he needed a name for his business that describes what he does and is catchy it was a natural for him to come up with “Jeff the Geek.”
Salt Lake City, UT (PRWEB) October 11, 2004 -- Jeff Augason does not mind at
all when you call him a “geek” because that is what he calls himself, and his
on-line business – Jeff the Geek.
The old adage “location, location,
location” holds true to brick and mortar businesses, but the equivalent for
businesses that exist only on-line is “name, name, name.” Augason readily admits
to being a computer geek because that is what he does for a living. He works on
computers, web sites, Internet related services, and all sorts of “geeky”
things.
He says the name “Jeff the Geek” seemed to fit best.
“I
knew I needed a name for my business that described what I do and would be easy
to remember. I tossed around all sorts of possibilities, but I kept coming back
to ‘Jeff the Geek’ because it really fits so well. Besides, it gets attention
and makes people smile,” explained Augason.
The term “geek” has been used
by some with a negative connotation, but Augason said when people need computer
or Internet help the first thing that comes to mind is, “I need a
geek.”
“So I created a name that fits exactly. It describes what I do. It
describes just what people are looking for. Plus it is catchy and easy to
remember. It has really worked wonders for me,” said Augason.
The
strategy has paid off very well.
“I created the www.JeffTheGeek.com web site
to expand my local business nationally. There are plenty of consultants who
provide some or all of the same services I offer, so I knew I had to do
something different to attract new customers. My unique name attracts them, and
then my quality services, competitive prices, and personal attention make the
sale,” he explained.
About www.JeffTheGeek.com
Jeff Augason has
been providing computer consulting services since 1984. Through his web site at
www.JeffTheGeek.com he assists clients large and small in any
location. His services include, but are not limited to, such things as web site
design and hosting, domain name registration, SPAM protection, E-mail, trouble
shooting, virus protection and cleaning, software training, and related
services.
Contact:
Jeff Augason,(801)403-7038
http://www.JeffTheGeek.com
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Source : http://www.prweb.com/releases/2004/10/prweb166652.htm