The Borenstein Group Appointed Branding & PR Agency for NineYards Security, Inc., Strategic Information Security Solutions Provider.
NineYards Security, Inc., a strategic information security solutions provider to Fortune 500 and government, has announced its appointment of The Borenstein Group as its branding and public relations agency to help drive new growth.
Fairfax, VA.,(PRWEB) July 6, 2005 --The Borenstein Group, a leading
integrated technology branding, marketing, and public relations firm, today
announced it was hired by NineYards Security, Inc., a strategic information
security solutions provider to Fortune 500 and Government, to help drive its
brand and growth.
The Borenstein Group will help NineYards Security,
Inc. develop brand strategy and market positioning, creative for integrated
marketing collateral and web site, as well as build thought leadership through
strategic public relations utilizing key trade media.
NineYards
Security’s expertise includes traditional information security methodologies as
well as emerging cutting-edge products designed to meet today’s ever-changing
security model. Its customer base boasts Fortune 500 companies in the retail,
satellite communications, finance, education, and healthcare markets.
“We selected The Borenstein Group as our strategic communication partner
because of their level of skill and knowledge in our market. In addition, their
proven method of thinking out-of-the-box and ability to help create new ideas to
enhance the growth of our business is an exciting force that we look forward to
working with,” said Doug Gardner, President and CEO of NineYards Security,
Inc.
Gal Borenstein, President of The Borenstein Group, added “We are
pleased to add NineYards to our family of trusted high-technology clients in the
lucrative market segment of information security. We look forward to helping
NineYards grow its market share quickly by introducing their leading-edge
comprehensive approach to security solutions.”
About The Borenstein Group
The Borenstein Group, Inc. is a national integrated
branding, marketing communications, advertising, and public relations agency
that specializes in serving the strategic needs of upstart to mid-market
technology firms in the Business-to-Business and Business-to-Government sectors.
Its sector specialty areas include telecommunications, systems integration,
information technology, software, and biotechnology. With headquarters in
Northern Virginia, The Borenstein Group's mission is to develop, build, deploy,
and maintain creative technology brands in tough-to-crack vertical and
horizontal markets through fusion of strategic positioning and effective
business communications.
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Source : http://www.prweb.com/releases/2005/7/prweb258366.htm