Gambling linked to Lonliness and Isolation for Many Boomers and Seniors.
50plus Online Magazine (50plusMag.com) reports on a recent study that found that middle-aged to older citizens are among the fastest growing group who gamble -- sometimes for fun but sometimes to relieve feelings of isolation and loneliness.
(PRWEB) July 12, 2005 -- The current edition of 50plus Online Magazine (www.50plusMag.com)
reveals that according to a recent study made by McNeilly and Burke, people 50+
(women in particular), are the fastest growing segment of the gambling
population.
For some, it’s just fun, plain and simple. But sometimes,
the report states, gambling seems to be a way to ease feelings of isolation,
loneliness or boredom.
“Apparently, that must include a lot of people,”
says Gary Geyer, editor of 50plus Online Magazine.“
"Older adults make
up the largest age group of annual visitors to Las Vegas and have become a
significant segment of the population who frequent riverboats and Indian
reservations to gamble, as well,” adds Geyer.
50plus Online Magazine says
this information is readily available to the powers that be in the gaming
industry and they use it to their advantage. It's a well known fact --Older
adults have two characteristics that make them attractive -- time, and for many,
accumulated wealth.
Geyer continues:“To lure older adults, casinos often
provide big band music, champagne fountains and free shrimp cocktails. The
casino’s staff is trained to be friendly and especially accommodating to older
citizens. And those buffets are hard to resist.”
For those gambling,
that’s all well and good when things are going well. However problems can occur
when losses are more than anticipated. More time and attention are needed as the
gambler attempts to win back what he or she has lost. This can lead to selling
possessions or property or risky high interest loans to cover
expenses.
50plus Online Magazine reports that according to a Forbes
magazine article, Americans lose more money gambling each year than they spend
on movie tickets, theme parks, spectator sports and video games combined.
“Incredible!,” says Geyer.
In addition to the article on older adults who
gamble, this month‘s edition of 50plus Online Magazine (www.50plusMag.com) features
several other intriguing articles relevent to the 50+ audience:
> Can
Anti-Aging Creams Really Turn Back the Clock?
> Turkish (Bath)
Delights--the first of a series in our new expanded Travel section.
>
Christopher Walken: Not Really Strange. Just Different.
> Sex
Fantasies of YAPS (Youthful, Active, Pre-Seniors)
50plus Online Magazine
(www.50plusMag.com) continues to be the most entertaining and
informative source on the web for Boomers, Seniors and retirees. The focus is on
contemporary issues approached from a 50+ perspective.
Recent articles
(that are still available on the site) have addressed:
- homophobia in
retirement homes
- the death of a grandchild
- growing old in prison
- discrimination in the workplace
- dealing with Alzheimer rage
-
adopting a child when you are past 50
- trophy wives
- older women
dating younger men
- being ignored by advertisers
- the trend of older
movie stars appearing nude in the movies
- senior divorce
- alcoholic
retirees
- a 50plus sex quiz
Gary Geyer is founder, editor and
publisher of 50plus Online Magazine as well as President and Creative Director
of Alive & Kicking Advertising — a marketing company that specializes in the
50+ market.
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Source : http://www.prweb.com/releases/2005/7/prweb259604.htm