Komunik Acquires DDM Technologies - Leading Provider of Relational Marketing Solutions Now Offers Personalized Printing
Komunik, a leading Canadian provider of relational marketing solutions, announced today its acquisition of DDM Technologies, a Montreal-based digital data management company. With this acquisition, Komunik expands its products and services to offer robust direct mail personalization capabilities as part of its multi-channel marketing offerings.
Montreal (PRWEB) June 9, 2005 -- Komunik, a leading Canadian provider of
relational marketing solutions, announced today its acquisition of DDM
Technologies, a Montreal-based digital data management company. With this
acquisition, Komunik expands its products and services to offer robust direct
mail personalization capabilities as part of its multi-channel marketing
offerings.
“Now marketers looking to deploy personalized, multi-channel
marketing campaigns can work with one technology provider for all their
channels,” said Alain Paquin, president of Komunik. “More and more we are seeing
our clients incorporate a blend of personalized direct mail, web content and
email into their campaigns. With this addition, we can now directly support all
of our clients’ needs and enhance their ability to deliver one-to-one
multi-channel communications.”
The addition of DDM Technologies to the
Komunik team enhances the company’s ability to support its clients’ digital
printing needs. The added expertise enables Komunik to either support clients
directly or bridge the gap between our clients and their printing partners.
DDM Technologies President, Francois Paradis, joins Komunik as Vice
President Personalized Printing and a principal shareholder. He will lead the
company’s Personalized Printing Division and will work with the team to
integrate digital printing into the Komunik platform from end-to-end.
“We are pleased to join the Komunik team,” said Paradis. “Combining our
printing and personalization expertise and cutting-edge technology with
Komunik’s relational marketing platform creates a best-of-breed offering for
clients combining interactive and direct marketing.”
About DDM
Technologies
DDM Technologies has a state-of-the-art facility specialized in
digital and intelligent printing. The company is committed to being a leader in
its field and strives to understand and satisfy its customers, while surpassing
their expectations. DDM Technologies offers full-scale printing solutions, from
variable black overlay through to personalized, one-to-one marketing pieces.
About Komunik
Komunik is the leading Canadian provider of
multi-channel relational marketing. The company’s ASP solutions offer effective
personalized communication technology that help build strong client
relationships. Over 200 clients use Komunik’s solutions today, including large
corporate marketers such as: Columbia House, Desjardins, Rogers, L’Oreal and
Rona. For more information, please visit www.komunik.ca or call 866-904-0710.
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Source : http://www.prweb.com/releases/2005/6/prweb248881.htm