TRANSFIRST Forms Strategic Partnership with SofTrek, a Leading Fundraising Technology Provider
Partnership to deliver an end-to-end solution for fundraising organization
(PRWEB) April 13, 2005 -- Dallas-based TRANSFIRST, a leading provider of
transaction processing services and payment enabling technologies, and the
SofTrek Corporation, creator of PledgeMaker Fundraising Software, today
announced a strategic partnership to deliver a front- and back-end solution to
help fundraising organizations achieve a streamlined and cost-efficient donation
process. Brought to TRANSFIRST through its ePayment Services division, this
partnership will provide fundraising professionals the ability to accept
charitable contributions through a full-service donor management and payment
processing package.
This agreement combines
TRANSFIRST’s specialized and comprehensive suite of transaction processing
products and services with SofTrek’s PledgeMaker software, a fully-integrated,
turn-key system that helps charities with a multitude of management functions
including tracking of major gifts and planned giving. The combination of
SofTrek’s front-end technology and TRANSFIRST’s back-end technology gives
fundraising professionals a one-stop solution for all of their donation
management needs and will provide them with quick access to their
funds.
“TRANSFIRST recognizes that fundraising
organizations are continuously seeking new ways to improve upon operational
efficiencies and reduce administrative costs to ensure that charitable
contributions are fully maximized for their philanthropic endeavors,” said Bruce
Froendt, president of TRANSFIRST’s ePayment Services division. “Based on our
understanding of these needs and our mission to deliver the most innovative and
comprehensive solutions to our customers, we have partnered with SofTrek to
enhance our product and service offerings to this market. Now, through this
partnership, fundraisers have access to one of the industry’s leading,
full-service donation management packages. We have eliminated the fundraising
organization’s task of finding multiple vendors, in turn helping them meet their
goals of increasing efficiencies and reducing administrative
expenses.”
“PledgeMaker gives fundraising
organizations access to all of their information, enabling them to make more
intelligent marketing decisions, and ultimately, to raise more money for their
causes,” said Dave Spacone, CEO of SofTrek. “This new strategic partnership with
TRANSFIRST enables our customers to collect funds online, making donations
easier for their clients.”
Payment processing
services available through this partnership include credit and debit card
acceptance, ACH and electronic check processing, real-time authorization, and
24/7 online access to comprehensive transaction reporting. With this solution,
fundraising organizations also have the ability to establish recurring billing
for repeat donations. A fundraising organization currently taking advantage of
this partnership is the American Center for Law and Justice (ACLJ).
About
SofTrek
SofTrek Corporation, creators of PledgeMaker fundraising software and
appitatSM services, was founded in 1987. Headquartered at their state-of-the-art
datacenter in Amherst, New York, they have built a reputation as Oracle
application experts with secure reliable hosting of their Application Service
Provider (ASP) and dominance of the online fundraising software market. Visit www.appitat.com for
more information about SofTrek’s appitat services.
SofTrek currently has
350 clients of which the company hosts 100 at its facility in Amherst. The
appitat service has already contracted with a large mail production and printing
firm located in Lincoln, Nebraska, to provide an environment for their Oracle
applications. Growth of the new appitat business will bring jobs to the Buffalo
area.
SofTrek originally started managing and hosting systems seven years
ago by providing that service for their award winning software, PledgeMaker™.
PledgeMaker™ is a software package specifically for non-profits and is at use at
many of the largest organizations in North America. Visit www.pledgemaker.com for more
information about SofTrek’s PledgeMaker software. For more information, visit:
www.pledgemaker.com or call 1-716-691-2800.
About
TRANSFIRST
A premier provider of transaction processing services and payment
enabling technologies, TRANSFIRST offers a first-rate suite of products and
services and customized processing programs uniquely tailored for the special
business needs of financial institutions, independent sales organizations and
agents and its referral and reseller partners. Through its in-depth industry
knowledge, partnership strategy and innovative solutions, TRANSFIRST provides a
specialized approach to transaction processing for healthcare providers, public
entities, online and other non-traditional merchants, as well as brick and
mortar retailers. Founded in 1995, TRANSFIRST is a market leader in strategic
mergers and acquisitions, which has allowed the company to gain significant
market share and world-class expertise in growing and profitable industry
segments. Built on a platform of personal service, customer commitment and
flexible pricing, TRANSFIRST is headquartered in Dallas, Texas, and has
operations facilities in Louisville, Colo., Omaha, Neb., Kansas City, Kan.,
Newport Beach, Calif., Milwaukee, Wis. and Langhorne, Penn. TRANSFIRST was
recapitalized in 2000 by GTCR Golder Rauner LLC, a leading private equity
investment firm. Company wide, TRANSFIRST currently processes approximately $20
billion in annual sales volume for more than 160,000 merchants and mormore than
760 financial institutions. TRANSFIRST can be reached at 1-888-541-9800 or at www.TRANSFIRST.com.
SofTrek Media Contact:
Media
Contact:
Robert Bellitto
SofTrek Corporation
Office (800) 442-9211,
Ext. 108
Cell Phone (716) 570-3829
TransFirst Media
Contact:
Jennifer Mehaffey
The Point Group
(214) 378-7970 ext.
266
e-mail protected from spam bots
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Source : http://www.prweb.com/releases/2005/4/prweb227704.htm