Penn Media To Produce Video Content For Web Distribution
Penn Media announced today that it will begin creating video content to distribute through its Vidsense™ network. The first content clips will be based upon its flag ship e-zine publication, Bizarre News. Penn CEO, Jaffer Ali, stated,
MOKENA, IL (PRWEB) May 19, 2005 -- “Bizarre News is one of the oldest e-zines
on the Internet. It started in 1994 and we have chronicled over 20,000
absolutely bizarre stories that have occurred in the world since then. Vidsense™
creates a distribution outlet for the material we produce, so it is a natural
evolution to produce short, humorous vignettes based upon the material we
already own. Bizarre News has been one of our most
popular e-zines over the years with over 200,000 rabid subscribers who will want
to see the bizarre come to life.”
Penn Media has licensed over 100,000
hours of programming to distribute through its multi-pronged content
distribution strategy. Penn recently announced its video portal at EVTV1.com as
well as its video network dubbed, Vidsense™. Vidsense™ allows any website to
video enable their site with content by placing the proprietary Vidsense™ player
onto its site. Relevant content is then streamed to the website. Revenues
generated from advertising are shared with the website.
Ali continued,
“We licensed a tremendous amount of ‘legacy content’ to fill the pipeline of our
growing distribution network but migrating the Bizarre News brand to a video
format is a natural evolution. Bizarre News is a hip look at the weirdness that
surrounds us every day and creating 90 second video stories will augment the
content we have. It has a loyal readership and we believe this will translate
into a loyal viewership.”
The Bizarre News video clip will be featured
once a week as an offering in the Vidsense™ comedy network of sites. There are
presently twelve content channels that match website content. All content clips
are preceded by a single video commercial that is either 15 or 30 seconds.
For an interview or more information about Penn Media contact:
Mary
Kolacki
Penn Media
e-mail protected from spam bots
708-478-4500 x
109
About PennMedia
Penn Media is a multimedia company that offers
advertising solutions through its various media properties that include: Its
e-zine advertising network; the video portal, EVTV1.com, the video network,
Vidsense™, Blogs at http://Blog.gophercentral.com and its proprietary owned and
operated e-zines available at www.GopherCentral.com. Bizarre News is Penn’s oldest owned and
operated publication delivered via email every Tuesday and Saturday.
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Source : http://www.prweb.com/releases/2005/5/prweb241485.htm