Bob Zaloga Named Director of Emerging Technologies at Media Brokers International
Media Brokers International (media-brokers.com), a recognized player in the Advertising related media buying and planning industry, recently named Bob Zaloga to serve as their Director of Media Services – Emerging Technologies. He will be responsible for establishing the company's strategic direction and leading the sales and marketing efforts related to emerging technology based companies.
(PRWEB) January 28, 2005 -- Media Brokers International (http://www.media-brokers.com), a recognized player in the
Advertising related media buying and planning industry, recently named Bob
Zaloga to serve as Director of Media Services – Emerging Technologies. He will
be responsible for establishing the company's strategic direction and leading
the sales and marketing efforts related to emerging technology based
companies.
“Bob compliments our team with a seasoned track record of
successfully managing and developing technology based organizations”, said Ben
Johnston, Media Brokers International CEO & President. “Bob's technical
savvy combined with his keen awareness of the marketplace were instrumental in
deciding to move forward in the emerging areas. His insight will contribute to
us achieving our growth goals and getting to the next level. I am delighted to
welcome him aboard”
Zaloga, based in Alpharetta, brings to Media Brokers
more than 20 years of management and sales experience in the high-growth,
integration, and emerging sectors. Most recently he was the executive in charge
of Professional Services for an industry leading Internet-only financial
services firm and has held several senior strategy & marketing executive
roles in technology. His most notable accomplishment was co-developing a
life-cycle management (managed services) model that grew to more than $650 MM
and 2,500 employees in less than 21 months.
Prior to founding Business
Process Applications (a management consulting firm specialized in Project
Management) Mr. Zaloga was employed by General Electric's Industrial Power
Systems group and was focused on Nuclear fuel and operations. He holds a
master’s degree in Business Administration with a concentration in General
Management, Finance, and International Business from Georgia State University’s
Executive MBA Program; and a Bachelor's of Science in Marine Engineering with a
focus on advanced mathematics and physics from Massachusetts Maritime Academy.
He is a member of several professional organizations including “Who's Who in
American Business and Technology”.
“Media Brokers International is more
than appealing especially from the stand-point of positioning. Given the recent
rebound associated with the technology sector, MBI's ability to execute, and
their relationship orientation make this an opportunity of a life-time. I look
forward to helping a variety of companies reach and maintain their brand
leadership while developing the technology business within MBI.”
About
Media Brokers International
Media Brokers International (http://www.media-brokers.com), founded in 1992 and based in
Alpharetta, Georgia, is a full service media buying and planning agency that
delivers premier media placement at significantly discounted cost. MBI currently
has over 500 clients and has placed ads in over 800 magazines, billboard and
transit, the major television and cable networks, and most national daily
newspapers. MBI's clients maintain annual billings between $50,000 and
$20,000,000, and participate in a variety of industries including but not
limited to, health care, nutrition supplements, food & wine, fashion,
beauty, fitness, medical products, and technology. As a value proposition, MBI
expands an organization's advertising reach via a service set that provides
enhanced circulation and premier placement typically at significantly discounted
rates.
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Source : http://www.prweb.com/releases/2005/1/prweb201968.htm