Cognitive Labs Launches Affiliate and Context Marketing Program to Fight Memory Loss
Web-based memory tracking service reaches 991,000 registered members, helps people take action in detecting, monitoring and preventing the early signs of memory loss.
Mountain View, CA (PRWEB) November 30, 2004 -- Cognitive Labs, a software
company developing Internet technologies for screening and monitoring cognitive
performance, announced today the launch of its affiliate and contextual
marketing program. Beginning immediately, web-publishing and content partners
can earn long-term revenues while also helping to advance the state of knowledge
and practice relating to human memory. Some of the early affiliate and
advertising partners have been: MedicineNet.com, Google and its syndicated
network including About.com, AskJeeves, Foxnews.com, USA Today, NYTimes.com;
advertisers including Blogads.com - new affiliates include BioITWorld.com, an
IDG company, and eMedicine.com.
The Cognitive Labs web service is an
easy to use and scientifically validated application for detecting and
monitoring memory loss over time,and through neuropsychologically designed
games, supporting personal cognitive power. From the New England Journal of
Medicine to WebMD, and as cited in numerous scientific studies, the benefits of
cognitive activity as people age are becoming increasingly clear. In support,
Cognitive Labs is building a network of newsletters, sites, blogs, and affiliate
partners with news, information, and interactive tools on Alzheimer's Disease,
Memory Loss, and Human Cognition. So far in 2004, the company's test site
cognitivecare.com has given more than 50,000 memory tests for health-conscious
consumers, researchers, and pharmaceutical clients.
"Ours is a strategy of partnering with the scientific community leading
the charge in fighting memory loss and Alzheimer's and understanding how the
brain works; this has helped us to bring more sensitive technologies to more
people than has been possible before," said Cognitive Labs CEO Michael
Addicott.
"Our programs featuring MemCheck (TM),
a powerful tool that can help people detect, monitor, and make positive changes
in memory over time, based on sound science, have become increasingly popular."
Recently, the company presented a paper at the Society of Neuroscience
in San Diego, featuring the effective use of its web application software in
administering a large scale-clinical trial to hundreds of participants while
also providing an objective measure of changes in cognition over time via a
secure n-tier architecture for both control and placebo groups.
In
addition to clinical trials services for the global biotech industry, visitors
to cognitivecare.com, the company’s test site can purchase an annual
subscription to MemCheck and access all services for $69.95. For $9.95 per
month, subscribers get MemCheck and MemWatch, helping them perform periodic
check-ups of their memory while comparing their results to a baseline of scores
from an ever-increasing number of users, combined with memory and cognitive
enhancing games. The company has enrolled over 991,000 members since inception.
Affiliates can sign up to earn while helping people
worldwide.
About Cognitive Labs
Cognitive
Labs (CL), a privately-held company, develops, licenses, and markets context and
research-driven web services for screening, monitoring, and enhancing memory and
human cognition. The company offers subscriptions, software licenses, and tools
for efficacy monitoring for individuals, media, government, healthcare and
biotechnology. The company has been awarded U.S. patents on its technology and
method, administered over a million tests, and been subject to numerous validity
studies on its technology at world-class universities. Company news at http://blog.cognitivelabs.com
Cognitive Labs
800 El
Camino Real Ste. 180
Mountain View, CA 94043
p(650) 903-2247
f(650)
887-2174
e-mail protected from spam bots
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Source : http://www.prweb.com/releases/2004/11/prweb183368.htm