Casa Noble Receives a Very Special Recognition from Mexico's President Vicente Fox
In a very special event, where Casa Noble Tequila received yet another award in what has been an outstanding year for this ultra premium tequila brand.
Mexico City (PRWEB) July 10, 2005 -- Vicente Fox, President of Mexico, gave
Casa Noble a very special recognition for its ground breaking performance in the
Asian markets, pioneering the way for many more Mexican products into China and
other Asian countries. By winning the coveted Special Gold Medal at the most
recent Asian World Spirits Competition, Casa Noble Añejo earns a privileged
status not just among other tequilas, but also among the best spirits of the
world.
In the event organized by Bancomext (Mexican National Commerce
Bank) more than 250 Asian and Mexican businessman attended, including such
notables as President Fox, the Ambassador to China in Mexico, Mr. Ren Jingyu,
Secretary of Economy Mr. Fernando Canales and Bancomext President Hector Reyes
Retana.
A total of sixteen companies were given a special award that
recognizes Mexican entrepreneurs whose groundbreaking work is opening doors to
new borders and markets. Mr. Carlos Hernandez, President of Casa Noble Tequila
received from the hands of Mexican President this singular honor, as Casa Noble
became the only boutique distillery to receive such award ever.
With
trade to China from Mexico estimated to reach 200 billion dollars this Year, the
potential for tequila in Asia looks extremely attractive, and with the
outstanding leadership in branding and marketing strategies, Casa Noble stands
out as a definitive leader once again.
About Casa Noble
For many years
our love, pride and passion in producing exceptional Tequilas has been
demonstrated in Casa Noble’s “quest for perfection”. The result is a unique
concept that blends originality in both our superior Tequilas and their
decanters.
Casa Noble “Ultra Premium Tequilas” begin as carefully
selected individual 10-year-old plants of Blue Agave. Each one must meet the
strict requirements for water and sugar content. We slow-cook them for 38 hours
in stone ovens. Then, using only the core and hearts of the agaves, we extract
their robust juice. The fermentation process is 100% natural…followed by a
“triple distillation”. The result is Tequila so pure and full of agave flavor
that it has elevated the concept of Tequila to new levels around the
world.
For More Information On Casa Noble www.casanoble.com
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Source : http://www.prweb.com/releases/2005/7/prweb258947.htm